Crafty Hires VP of People to Support Growing Team & Strengthen Leading Workplace Culture


    Mara Jones joins Crafty from The Bay Club and Kasa.

    CHICAGO, IL — March 27, 2024 — Crafty, the centralized platform providing food and beverage solutions for the world’s leading workplaces, has strengthened its leadership team with Mara Jones, who joins as the organization’s first Vice President of People. Mara will report directly to Nate Rosenstock, co-founder and Chief Executive Officer.

    This hire comes on the heels of a series of organizational developments that have made Crafty a leading competitor in the workplace food and beverage space, along with becoming a nationally recognized top workplace by Forbes and USA Today

    Mara brings over 15 years of collective experience leading People and Talent teams in tech organizations and Operations in F&B and Hospitality. She will be overseeing Crafty’s continued team growth in 2024 while owning and overseeing the entire employee lifecycle to support Crafty’s mission of crafting better workplaces, beginning with the inside out. 

    Mara graduated with a BS from Cornell’s School of Hotel Administration. She comes most recently to Crafty from Kasa, a VC-backed and technology-enabled operator of flexible accommodations, turning single-family, multifamily, and hotel properties into short-term rentals.

    About Crafty
    Crafty elevates workplace food and beverage programs with enhanced services managed in one innovative, centralized platform. Founded in 2015, our mission is to help companies craft better workplaces. From DraftKings to Robinhood to Zillow, we work with the world’s biggest brands to foster a culture of employee connectivity and increase workplace productivity. Headquartered in Chicago, with offices in New York and the Bay Area, Crafty manages over 300+ international customer offices and serves over 300,000+ employees per month. To learn more, visit

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    Sarah Berger, Sr. Director of Marketing

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